When Karan Johar was asked why he has kept the promotion of My Name is Khan such a low key affair, Karan replied he has done maximum marketing for this film when compared to his two films like Kabhi Alvida Naa Kehna or Kabhi Khushi Kabhie Gham.
Meanwhile he also has his own take on affairs when it comes to added hype and buzz around the film.
Karan also has immense trust on Shahrukh Khan and Kajol. He has confidence on audience that they also know worth of such actors. So as a fillmaker he doesnot need to do unnecessary campaign to gain added attention.
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